Which delivery channels are supported?

Email, SMS, WhatsApp, push, and in-app notifications from a single API and template system.

How do we integrate Nudge into our product?

Use the REST API, SDKs, or webhooks to trigger messages from any stack. Templates and preferences live in one place.

Will it scale when traffic spikes?

Yes. Nudge is built for high-volume delivery with retries, rate limits, and provider failover.

Can we personalize every message?

Dynamic templates and variables let you merge user data and trigger messages based on behavior or schedules.

Do we get real-time analytics?

A live dashboard and analytics API surface delivery, open, and click metrics within seconds.

NOTIFICATION INFRASTRUCTURE

Nudge: reliable notifications across every channel

Send email, SMS, WhatsApp, push, and in-app notifications from one platform with templates, routing rules, retries, and observability built in.

Unify your notification stack for product, marketing, and engineering teams. Launch faster, reduce delivery risk, and track performance in real time.

Trusted by high-growth teams

HOW IT WORKS

Launch reliable notifications in minutes

Set up once and scale delivery across every channel without vendor lock-in.

STEP 01

Connect providers

Integrate email, SMS, WhatsApp, and push providers once with no vendor lock-in.

STEP 02

Define templates and policies

Create reusable templates, routing rules, retries, and fallback strategies.

STEP 03

Trigger and monitor

Send notifications via API or events and monitor delivery in real time.

Connect providers

Integrate email, SMS, WhatsApp, and push providers once with no vendor lock-in.

Define templates and policies

Create reusable templates, routing rules, retries, and fallback strategies.

Trigger and monitor

Send notifications via API or events and monitor delivery in real time.

Works with any provider. No lock-in. No hidden costs.

Built for reliability at scale

Everything you need to ship notifications with confidence.

Designed for high-volume systems.

Policy-based delivery

DND windows

Rate limits

User preferences

Template governance

Approvals and versioning

Localized variants

A/B testing

Routing and failover

Priority channels

Provider fallback

Cost-aware routing

Observability and cost

Track delivery, latency, and spend by channel in real time.

How Nudge delivers notifications at scale

A single pipeline for routing, retries, and observability.

Design and map journeys

Create templates, variants, and segments once for every channel.

Route and deliver

Apply policies, failover, and retries with provider-aware routing.

Observe and optimize

Monitor delivery, latency, and spend with real-time analytics.

Teams that ship with Nudge

No-code or API-first notification infrastructure

Nudge adapts to your workflow as you grow.

For Marketing and Growth

Launch multi-channel campaigns without engineering help

Templates, cohorts, scheduling, and preferences built in

Try no-code campaigns

For Product and Engineering

One API for all customer notifications

Policies, routing, observability, and provider failover included

View API docs

For Founders and Ops

Centralized control, governance, and cost visibility

Scale messaging without switching tools later

Request a demo

Start small today - scale without re-architecting tomorrow.

Nudge by Dokaai

Use cases powered by reliable notification infrastructure

Retail and eCommerce

Keep shoppers informed from checkout to delivery with instant order confirmations and ETA updates.

Recover revenue with cart-abandonment follow-ups and personalized promos across channels.

Fintech

Send real-time transaction alerts, balance changes, and card status updates with built-in retries.

Improve trust with fraud warnings, OTP delivery, and time-sensitive compliance notifications.

Healthcare

Reduce no-shows with appointment reminders and pre-visit instructions.

Keep patients engaged with care-plan nudges and lab result notifications.

SaaS and B2B

Drive activation with onboarding checklists and milestone alerts.

Reduce churn using renewal reminders and usage drop alerts.

Customer stories

See how teams ship faster with reliable notifications

Trusted by fast-growing teams building at scale.

Results shown are from early adopters and may vary by use case.

Cody Fisher

Co-Founder · UpGrad

Our team now ships notification updates in days instead of weeks.

Emily Roberts

Co-Founder · Unacademy

Nudge gave us observability and reliability across all channels without scaling headaches.

Wade Warren

Founder · BYJU'S

Nudge standardized our templates and approvals so every team ships faster.

Frequently asked questions

One notification layer for every team

Centralize templates, preferences, routing, and analytics across every channel so product and GTM teams can move fast without engineering bottlenecks.